Full Service Media Planning

Platform Expertise

FACEBOOK

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INSTAGRAM

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GOOGLE SEARCH

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BING SEARCH

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LINKEDIN

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PINTEREST

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TIKTOK

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YOUTUBE

•

X

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FACEBOOK • INSTAGRAM • GOOGLE SEARCH • BING SEARCH • LINKEDIN • PINTEREST • TIKTOK • YOUTUBE • X •

6-Step Process

01.

BRIEFING & GOAL SETTING

During our kick off call, we’ll discuss your objectives and goals. We’ll also help you determine these if you don’t know where to begin.

02.

TARGET AUDIENCE RESEARCH

Using our research tools, we’ll investigate your target audience’s media habits. We’ll also analyze your own first-party data to ensure we have target audience alignment.

03.

MEDIA PLAN DEVELOPMENT

We’ll determine the appropriate channels based on your objectives, target audience, business maturity, and budget. No channels are off-limit — we’ll recommend the best channels for you.

04.

EXECUTION

We set up all accounts, conversion tracking, and campaigns on your behalf. There is virtually no heavy lifting on your end.

05.

OPTIMIZATION

Once the campaigns are launched, we start twice-weekly optimizations, and weekly search tern reports. The magic happens during this process, because what worked yesterday may not work tomorrow.

06.

REPORTING

With a combination of dashboards and custom insights and recommendations, we’ll deliver monthly reports so you have peace of mind about campaign performance, and next steps.

WHAT MAKES US

Different?

PERFORMANCE MARKETERS

We are blending traditional media planning with performance marketing. A strong strategy is the foundation of your media campaigns, however, the magic begins once your campaigns are live with consistent and impactful optimizations. We're trained to optimize to ROAS, and to look beyond the click.

STARTUP TO ENTERPRISE EXPERIENCE

We have experience from startup to enterprise, and we understand the nuances of each strategy. We know the most important goal of startups is profitability and we will keep that at the forefront of every recommendation.

FULL FUNNEL OPTIMIZATION

We know the importance of matching the pre and post-click experience for the user. We will monitor performance post-click & provide guidance on optimizing the customer journey.

FAQ

  • We work with any and all industries. By being industry-agnostic, we’re able to monitor trends in a variety of different markets and apply learning across other clients. We have clients in education, tourism, e-commerce, B2B, SaaS, Services, Healthcare, Non-profts & more!

  • We first do a free consultation meeting to understand your business objectives. We’ll then put together a custom proposal for you. We can work on a retainer model, or a flat fee model, depending on your needs.

  • Sure can! We have experience working with businesses all over the world.

  • Absolutely. We deliver monthly reports that will give you great insight in to campaign performance. These reports will include insights and recommendations as well. Each report is customized to your business needs.

  • The beauty of digital marketing is that you can spend as much or as little as you’d like. We like to understand your budget first, before giving you a recommendation on what to spend. Our strategy recommendations will include budget breakdowns by channel. Budgets of all sizes are welcome here.