Our 6-step process
01.
briefing & goal setting
During our kick off call, we’ll discuss your objectives and goals. We’ll also help you determine these if you don’t know where to begin.
02.
target audience research
Using our research tools, we’ll investigate your target audience’s media habits. We’ll also analyze your own first-party data to ensure we have target audience alignment.
03.
media plan development
We blend traditional media planning with real performance marketing. Strategy sets the foundation, but the magic is in what happens once campaigns are live. We’re trained to optimize for ROAS while looking beyond the click to the entire journey.
04.
execution
We set up all accounts, conversion tracking, and campaigns on your behalf. There is virtually no heavy lifting on your end.
05.
optimization
Once campaigns are live, we conduct twice-weekly optimizations across all channels and deliver regular performance insights. The real work starts here: testing, refining, and adapting strategy as markets shift and audience behaviour evolves.
06.
reporting
With a combination of dashboards and custom insights and recommendations, we’ll deliver monthly reports so you have peace of mind about campaign performance, and next steps.
